Tapped Sha’Carri Richardson to position Turtles as the ultimate slow indulgence bringing mass visibility to our “It’s Slow Good” message.
Made Cetaphil a Super Bowl breakout brand using an emotional tie of a dad & daughter skincare routine.
Transitioned a legendary inside joke into media gold by tapping Rex Ryan to launch Instant Cool line.
Launched limited-edition High West merch and brought the Protect the West initiative to life through a Shaun White partnership.
Scored major visibility as the official partner of the New York Rangers and MSG, gaining premier placement to refresh fans at the world’s most famous arena.
Tapped Grammy-winning artist Breland to create a custom Flipz anthem that united game day energy by amplifying the brand’s salty-sweat duality.
Expanded The Prisoner’s footprint in the NBA by partnering with Josh Hart and Tyrese Haliburton to cement the brand within basketball culture.
Broke into college football culture by tapping into NIL, tailgates & athlete storytelling, making the brand part of game day rituals at four universities.
Teamed up with WNBA standouts Diamond Miller and Tiffany Hayes to make EXPAREL a winning part of the healthcare conversation.
